JACK LALANNE'S FUSION JUICER + OCRFA

Digital, Campaign, Non-Profit, Print, Social

The campaign revolves around OCRFA and Jack LaLanne's iconic legacy of health, fitness, and vitality. Urging consumers to support OCRFA through purchases of the Fusion Juicer or by direct donations, creates an impactful connection between the product and the cause. The banners were designed with inspiring images of Jack LaLanne in action, paired with motivational facts about his perseverance. The social posts where aimed to share Jack's healthy living recipes and raising awareness for OCRFA. They featured inspirational images of women for awareness and support.